All Points East starts next week and we are very curious to find out about this new 10-day extravaganza in Victoria Park that has replaced Lovebox and Field Day.
Lovebox festival ran until 2017 and was founded by DJs Groove Armada. The community reaction to Lovebox was mixed. Some businesses loved the extra footfall it brought to the area and the recognition it gave Victoria Park. As the festival grew though, so did the problems. Anti-social behaviour increased year on year, and many people felt that Lovebox outgrew the park.
Field Day had a slightly different feel with an eclectic range of music that attracted a mixed crowd of revellers. While it drew fewer complaints, the build and strike for these concurrent events meant that large areas of the park were boarded up for several weeks every summer, much to the consternation of daily users of the park.
Mayor John Biggs explains that, ‘After the contract with Lovebox and Field Day had expired the council were then required to run an open procurement process in order to implement a new major events concession contract. Following a rigorous procurement process the concession contract for major events in Victoria Park was awarded to AEG Ltd.’
The format for All Points East, which runs from 25th May to 3rd June and will be the main festival on the park, should reduce the amount of time that the festival area of the park is boarded up.
All Points East is run by well-established American events company AEG. Responsible for Coachella, this events company has bought in some pretty big acts for its first Victoria Park bonanza.
Weekend one headliners include The XX and Björk, while the second weekend features Nick Cave and the Bad Seeds and Patti Smith and her band. We don’t know about you, but we’re pretty excited.
One of the biggest points of difference about All Points East is that the festival will be open during the week from Monday 28th May-Thursday 31st May, offering a weekday programme of community-led activities called In The Neighbourhood.
During this ‘community’ week, people will have free access to the All Points East site (meaning we partially get Vicky Park back for the week) and the festival will run a programme of activities and entertainment.
As Mayor John Biggs explains, ‘As part of AEG’s commitment to the local community, opportunities were provided for a range of local businesses, operators, suppliers and performance content to become part of the All Points East journey and this included a business fair and call-out for suppliers from the local area. As a result there are a large number of local suppliers and businesses activity involved.’
In the Neighbourhood, which falls in the half term, promises to be a good day out for the kiddy cups. During the day there will be football workshops, storytelling and free Children’s Theatre from the Half Moon Theatre.
Open in the evenings too, In the Neighbourhood will feature a street food market, pop-up bars, a free outdoor cinema screening three films each day including Suffragette, Dirty Dancing, Crouching Tiger and Moulin Rouge, plus short films from our very own Chisenhale Gallery.
Craft beer for the event will be supplied by local brewers Redchurch and Trumans, and street food served from local food companies including Biff’s Jack Shack, Born N Raised, Ghetto Grillz, E8 Fish, Holy Cow, Kalimera and Makatcha.
All Points Equal takes place on Bank Holiday Monday as part of In the Neighbourhood and celebrates the 100 years of votes for (some) women, and 90 years of equal voting rights for women and men.
At 5.30pm, following the screening of the movie ‘Suffragette’ there will be a panel and Q&A with four female speakers, including Dr Helen Pankhurst, great-granddaughter of Emmeline Pankhurst and granddaughter of Sylvia Pankhurst, leaders of the British suffragette movement.
Loyal fans of Lovebox will be pleased to hear it is still running in Gunnersbury Park on the 13th and 14th July, and Field Day has made it to Brockwell Park and will take place on the 1st and 2nd of June.
Although All Points East is the only music festival taking place in Victoria Park this summer, keep your eyes peeled for MAKEMORE in August, a smaller five-day makers festival celebrating arts and crafts.
For more info on All Points East, visit the All Points East website.
All Points East Festival will take place from the 25th-27th May.
Visit All Points East In the Neighbourhood daily from 28th-31st May between 10am and 9:30pm
APE Presents will run from the 1st-3rd June.
All All Points East events will take place at Victoria Park, Grove Rd, London E3 5TB
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